Apple’s long-awaited augmented reality (AR) headset, codenamed “Vision Pro,” was finally unveiled at the company’s Worldwide Developer Conference (WWDC) on Monday. However, the reveal was met with some disappointment, as Apple made no mention of the metaverse.

Instead, the company focused on the headset’s ability to provide “spatial computing” experiences. Spatial computing is a term used to describe the ability to interact with digital content in a three-dimensional space. Apple’s Vision Pro headset will reportedly be able to do this by using a combination of sensors, cameras, and projectors.

The lack of mention of the metaverse in Apple’s presentation was a surprise to many, as the company has been rumored to be working on its own metaverse platform for some time. However, it’s possible that Apple is simply taking a different approach to the metaverse than other companies.

🥽 Apple Vision Pro is everything we hoped for and then some.

But at $3,499 you’re either an early adopter or a AR/VR developer.

Yet two things change after today:

1. “Metaverse” will stop being a bad word (even though Apple didn’t use the word) – sparking a resurgence in… pic.twitter.com/x8FcGsKTbj

— Bilawal Sidhu (@bilawalsidhu) June 5, 2023

For example, Apple could be focusing on developing AR experiences that are more practical and useful for everyday tasks, rather than on creating a virtual world where people can socialize and play games. It’s also possible that Apple is simply waiting for the metaverse to mature before making a big push into the space.

Whatever Apple’s plans are for the metaverse, the Vision Pro headset is a significant step forward for the company’s AR ambitions. The headset is expected to be released in 2023, and it could have a major impact on the AR market.

Also, read – Top 4 Apple Metaverse products

Metaverse tokens fail to pump following the major announcement

The lack of mention of the metaverse in Apple’s presentation had a negative impact on the price of metaverse tokens. The price of Decentraland (MANA) fell by 10%, while the price of The Sandbox (SAND) fell by 8%.

The decline in the price of metaverse tokens suggests that investors are not yet convinced that the metaverse is a viable market. However, it’s important to remember that the metaverse is still in its early stages of development. It’s possible that the market for metaverse tokens will rebound as the technology matures.

The Contribution of Apple to the Metaverse Industry

Apple is one of the most influential companies in the world, and its entry into the metaverse industry is sure to have a major impact. The company has a long history of innovation, and it is well-positioned to succeed in the metaverse.

Apple has already made a number of contributions to the metaverse industry. In 2021, the company acquired NextVR, a company that specializes in live VR broadcasting. This acquisition gives Apple access to the technology and expertise needed to create immersive VR experiences.

In 2022, Apple filed a patent for a new type of augmented reality headset. This headset would be designed for gaming, education, and enterprise use cases. If Apple is able to successfully bring this headset to market, it could revolutionize the way people interact with the metaverse.

Apple is also investing heavily in ARKit, its augmented reality development platform. ARKit is used by developers to create AR experiences for iOS and iPadOS devices. The platform has been used to create a wide variety of AR experiences, including games, educational apps, and productivity tools.

Apple’s contributions to the metaverse industry are still in their early stages, but the company is well-positioned to play a major role in the future of the metaverse. With its strong track record of innovation and its commitment to user experience, Apple is sure to create compelling metaverse experiences that will appeal to a wide range of users.

Here are some of the ways Apple can contribute to the metaverse industry:

• Developing new hardware and software for the metaverse. Apple has a long history of developing innovative hardware and software, and it is well-positioned to do the same for the metaverse. The company could develop new headsets, AR glasses, and other devices that would make the metaverse more accessible and immersive.
• Creating new metaverse experiences. Apple is known for its high-quality user experiences, and it could apply its expertise to create new and engaging metaverse experiences. The company could develop games, apps, and other content that would make the metaverse more fun and useful.
• Standardizing the metaverse. Apple could help to standardize the metaverse by developing open standards for hardware, software, and content. This would make it easier for developers to create metaverse experiences and for users to access them.

Overall, Apple has the potential to make a significant contribution to the metaverse industry. The company has the resources, expertise, and commitment to make the metaverse a success.