Bagwork’s Meteoric Rise: How a Meme Coin Went Viral in Just 24 Hours

Bagwork, a meme coin built on the Solana blockchain, became the talk of the crypto community after a single viral moment catapulted it into the spotlight. In less than 24 hours, its market cap leapt from under $300,000 to nearly $30 million, marking a staggering growth of more than 1,000%. This dramatic increase was not the result of a major technical innovation or partnership, but rather a series of stunts that drew massive attention online.

The breakout moment happened on September 11, when Bradley Martyn, a well-known fitness influencer with over three million Instagram followers, became involved in a viral livestream. During the stream, a Bagwork developer grabbed Martyn’s hat as part of a skit, leading Martyn to slap him angrily say. The clip spread rapidly across social media, collecting millions of views in a matter of hours. Almost immediately, traders rushed to buy Bagwork, and the token’s price skyrocketed.

 

From Gym Gags to Meme Coin Stardom

The Bagwork team leaned heavily into these antics, creating over-the-top publicity stunts to keep the momentum alive. Developers ran onto baseball fields, shaved their heads on livestreams, and even attempted dangerous pranks that drew the attention of both fans and critics. While these events generated excitement, they also brought backlash. Police reportedly had to step in during one prank at a Santa Monica pier, and some social media users accused the team of crossing the line between humor and harassment.

Despite criticism, the token’s popularity grew quickly. By September 15, Bagwork is trading at around $0.03965, holding onto significant gains compared to its launch price. Trading data showed explosive activity, with $78,000 in fees collected in a single day and nearly $50,000 flowing to creator rewards on Pump.fun, the platform where Bagwork launched. This highlighted how much energy meme coins can create when backed by strong social engagement.

Bradley Martyn himself is no stranger to viral chaos. With a net worth of over $10 million from his supplement business, apparel brand, and streaming presence, Martyn has often mixed fitness with entertainment. In fact, this was not the first time he slapped someone over a hat he previously struck a Twitch streamer in a similar situation. His latest involvement with Bagwork turned out to be the perfect storm, combining his massive online following with crypto’s appetite for meme-driven speculation.

Bagwork’s chart showed wild swings in its first week. After surging to $30 million in market cap, analysts noted key levels to watch, with support around $0.02 and resistance near $0.04. A breakout above those levels could push the price higher, while a drop might signal the hype wearing off. The volatility reflected both the opportunity and the danger of meme tokens. For some traders, Bagwork represented a chance at fast profits. For others, it raised concerns about whether the project could sustain itself beyond short-term publicity.

Bagwork’s rise is part of a larger wave of meme coin activity happening on Solana. The network’s low fees and fast transactions have made it a hotbed for experimental tokens that can launch quickly and cheaply. Previous successes like BONK showed how quickly communities can rally behind a playful narrative, and Bagwork followed that same formula. In just three days, Bagwork attracted 10,000 holders, a figure that echoes the early days of other viral tokens. What sets Bagwork apart, however, is its reliance on stunts and shock value rather than traditional utility or long-term roadmaps. The strategy has worked so far, but questions remain about whether it can deliver anything more substantial in the future.

What Comes Next?

As Bagwork’s story continues to unfold, several factors will determine its future. Pump.fun, the platform that launched it, has started tightening moderation after reaching $100 million in revenue. Stricter rules could make it harder for teams to use viral stunts as a growth strategy. At the same time, market conditions and community sentiment will play a role in whether Bagwork can maintain momentum.

Some experts believe that for meme coins to survive long-term, they need to evolve beyond spectacle. That could mean developing community governance, building partnerships, or tying the token to real-world experiences. If Bagwork finds a way to do this, it might serve as a model for creator-driven projects in the future. If not, it risks becoming just another cautionary tale of crypto hype gone too far.

Bagwork’s meteoric rise shows how quickly a meme coin can capture attention in today’s market. A single viral video transformed it from obscurity into a multi-million-dollar token almost overnight. Yet its story also serves as a reminder that rapid growth fueled by stunts and speculation can be fragile. For traders and observers alike, Bagwork represents both the thrill and the danger of meme coins. It is a project at the intersection of entertainment, social media, and finance where every viral moment can send prices soaring or crashing. Whether it becomes a lasting part of the Solana ecosystem or fades into history will depend on how well it adapts beyond the spectacle.