BW Aims To Enter The Korean Won Market And Even Expand Overseas
Starting back in 2017 and offering premier service in China, South Korea, and other eastern countries, BW, the cryptocurrency exchange, decided to expand its horizons. The west was not all aware of BW, but it soon went on to become CMC World top 10, indicating that its aggressive marketing campaign in the direction and across borders worked well.
It was a significant achievement for the company in the same year 2017 when it was acquired by Australian Collinstar Holding with a complete acquisition. This remarkable shift has helped them in many ways, from launching the most significant proof of stake mining pool in the world to flourishing and expanding further in the industry.
The BW.com Exchange also has a significant collaboration with ZB, one of the world’s largest digital asset exchanges. This teaming up is to ensure maximum security in all of the BW services. Plus, the upgraded version of BW, which acts as a contract trading platform, will help to enhance ZB trading and form a core strategic alliance between both firms.
When the company started, cryptocurrency was booming, and since then, BW has not looked back. They managed to earn the position among the largest cryptocurrency exchanges. All this is achieved because of their commitment to serving the users with the best services and ensuring that they have a wider reach.
If we take the name into consideration, the B in BW stands for Bit, the smallest unit of the information world. It also represents the blockchain technology and digital assets, with Bitcoin being the most notable. W, on the other hand, has two meanings, World and Wealth.
The world represents BW’s vision to create a community that is diverse and self-governing through production, appreciation, and circulation of digital assets, while Wealth is for being able to share development achievements with platform users and investors through innovative business models, leading technologies, and participation of global communities.
BW, which started as a mining pool for bitcoin miners back in 2014 now, is a global cryptocurrency exchange based on mining services with over 1.5 million register users. As of now, they have over 50 thousand daily active users and exceed 800 million USD daily transactions.
The BW app is your way towards having a digital asset experience that is genuinely safe, stable, professional, efficient, and even comprehensive. All these benefits at the comfort of your smartphone. They are also known for not just supporting Bitcoin but also a variety of other cryptocurrencies, which include USDT, ETH, QC, etc.
Cathy A Zhu, the CEO of BW, is not just a director of ZB.com business operations but also a director of the Blockchain Singapore Finance Committee. A major in business administration, she had spent eight months working as a part-time instructor, all while still studying at the university.
She has had experience of working in diverse fields. Some of her skills include her starting a travel agency back in 2012 and succeeding as director of the Indian Latin Dance Committee, which hosts Asia’s largest Latin dance festival with a passion for dance to work in new fields in 2016.
She talked about BW and its plan of further expansion and particularly mentioned what BW has in store for Korea. She claimed that many Korean projects have BW in their preference list and also said her admiration towards their community as it carries a lot of positivity.
According to her, BW is more than just a platform for simple exchange, as it will be sharing resources not only in BW’s China but also across borders. This will be made possible through tight partnerships with individual projects.
The Korean market is of utmost importance to BW, which is why they are focused on maintaining an aggressive business strategy in the Korean market. There are more than 20 Korean cryptocurrency projects listed on BW.
Korean won market being the most significant one in Korea has BW’s eyes on it. This would thereby mean that the next big move for them is to open a BW Korean won the market. To lead as an exchange, entering the won market is essential, and BW was quick to acknowledge this fact. They are aiming towards joining Bithumb and Upbeat and becoming the third-largest exchange in Korea.
Maintaining one of the highest positions could be tough, but Kathy mentions that BW will stay in the competition by prioritizing the product, security, customer service, and user experience. Safety comes first for the customers, and BW uses BitBank’s wallet technology to protect cryptocurrency assets, thus building trust among its customers.
They aim to strategically keep on improving the quality of its services, which include listing better projects, activating the OTC market, and enabling options trading.