Eric Trump’s Real Estate Token Plan: Can WLFI Make $1,000 Ownership a Reality?

In October 2025, Eric Trump, co-founder of World Liberty Financial (WLFI) and son of U.S. President Donald Trump, confirmed plans that could reshape how people invest in real estate. WLFI aims to let everyday investors buy small, tokenized portions of luxury properties starting at just $1,000 per share. This marks a new attempt to merge the worlds of high-end real estate and blockchain technology.

The idea is simple but powerful: instead of needing millions to invest in a luxury property, blockchain technology allows that property to be divided into digital tokens. Each token represents fractional ownership and can be traded like cryptocurrency. WLFI’s plan could give more people a chance to invest in properties they could never afford outright such as hotels, skyscrapers, or resorts while offering potential perks like discounts, access to events, or limited property use.

The WLFI Vision: Real Estate Meets Blockchain

During a TV interview, Eric Trump revealed that WLFI’s first tokenized real estate project would be tied to one of his ongoing developments. The company plans to use its own digital stablecoin, USD1, as the main currency for investment. This stablecoin will help users buy, sell, and transfer their fractional shares without relying on banks or traditional brokers.

Trump described the project as a way to give supporters and small investors direct access to real estate investments without intermediaries such as Deutsche Bank. Investors could use WLFI’s app to purchase small portions of properties located in prime destinations like Washington D.C. or Dubai, instantly becoming partial owners through blockchain-based records. The WLFI ecosystem already includes a debit card and a retail payments app launched in September 2025, both of which use the USD1 stablecoin. Co-founder Zach Witkoff added that future plans might include tokenizing portions of the Trump family’s real estate portfolio a move that would attract global attention given the family’s brand power and real estate history.

Real-world asset (RWA) tokenization has become one of the fastest-growing sectors in crypto. In 2025 alone, over $5 billion worth of assets including real estate, bonds, and fine art—have been tokenized on blockchain networks. Tokenization allows assets that are typically illiquid or difficult to trade to be divided and sold digitally. The trend is driven by demand for accessibility, transparency, and efficiency. Instead of long legal processes or middlemen, tokenized real estate lets investors buy or sell their shares within minutes. WLFI’s entry, backed by a globally recognized brand, could draw more attention to this market.

Here’s how WLFI’s approach compares with traditional real estate investing:

This structure could help open real estate investment to a broader audience while maintaining transparency and efficiency.

If WLFI’s plan succeeds, small investors could access high-value real estate for the first time in history. For example, someone could own a fraction of a luxury tower in Dubai or a resort in Miami through blockchain tokens. These digital shares could appreciate in value or even generate returns from rental income, depending on how the system is designed. At the same time, tokenization offers benefits for developers and property owners. It provides new funding models, reduces dependency on large financial institutions, and connects global investors directly to real-world projects.

WLFI’s $1,000 real estate ownership plan combines blockchain innovation with brand recognition in a way few projects have done before. It symbolizes the growing connection between traditional wealth and digital finance, showing that blockchain is not limited to speculative trading it can be used to reshape ownership and investment itself. As the real estate and crypto worlds converge, the coming year will determine whether WLFI becomes a model for modern property investing or another ambitious experiment slowed by regulation and controversy.

Either way, it marks a major step in the evolution of real-world asset tokenization where the dream of owning a piece of a skyscraper is no longer out of reach.