The fact that people are starting to discuss the metaverse is one of its most important features. Everything began when Facebook declared a rebranding as Meta to expand the metaverse. As a result, talks about the metaverse began to receive more attention from the general public. As a result, the rise in popularity of VR gaming has demonstrated the potential for greater public awareness.

Top 4 Things You Must Know About The Ever Changing Metaverse World

1. More businesses are hiring chief metaverse officers

According to Bloomberg, more businesses are appointing chief metaverse officers. These businesses range from consumer goods behemoth Procter & Gamble to luxury goods manufacturer LVMH.

Bloomberg notes that “chief metaverse officers initially surfaced at video game developers, where immersion in a virtual world is key to the products.” The position is now growing, it is noted, as more businesses start experimenting with Web3.

Additionally, there is a feeling that businesses don’t want to take the chance of falling behind in accepting potentially game-changing new technology.

According to Cathy Hackl, who has been dubbed the “world’s first chief metaverse officer,” chief metaverse officers should be able to converse as easily about augmented reality (AR) and virtual reality (VR) as they can about sales and marketing. She works at Journey, a company that supports businesses aiming to grow in virtual environments.

Concerned about the top metaverse officers? Due to technological advancements, consider how many C-suite positions have become standard in recent decades. Chief technology officers then appeared to assess emerging technologies after chief information officers first appeared to oversee IT setups in the 1980s. And more recently, chief digital officers have sought to update corporate procedures.

2. New investment funds with a focus on the metaverse

According to The Financial Times, three investment funds focused on the metaverse arrived this month on the weekend of September 6-7.

Legal & General Investment Management, the largest asset manager in the UK, launched one of the exchange-traded funds (ETFs). The others are provided by London-based Fidelity International and US investment management firm Franklin Templeton.

An ETF combines a variety of shares, bonds, or commodities into one basket and is frequently centered on a particular market sector. Like shares of firms, they can be bought and sold on stock exchanges. The Legal & General fund “seeks to provide focused and liquid exposure to companies actively engaged in delivering the metaverse, the next frontier of the internet.”

According to Aanand Venkatramanan, the company’s Head of ETFs for Europe, the Middle East, and Africa, “thematic investment strategies have experienced strong investor interest over the past several years thanks to their ability to benefit on structural and fundamental changes in the way we live and work.”

3. Can the metaverse be accessed via fitness apps?

According to Mark Zuckerberg, CEO of Meta, the metaverse will expand like computers and mobile devices did. The most tech-inclined individuals get involved initially, and everyone else does. The technology adoption curve, depicted below, encompasses five main stages in adopting new technology.

According to Zuckerberg, who recently spoke on The Joe Rogan Experience podcast, fitness applications will increase the number of individuals exploring the metaverse and make remote exercise experiences like those offered by Peloton more immersive.

According to CNBC, Zuckerberg has made similar claims in the past. “Last year at VivaTech, a French tech conference, Zuckerberg said VR and AR exercise may be at the forefront of the “next great computing platform,” the publication notes.

According to Forbes, in the metaverse, exercise is “increasingly able to compete with video games, travel, and sports entertainment.” It states that Fortune Business Insights anticipates that “exertainment”—activities that combine fitness with entertainment—will account for a significant portion of the increase in VR gaming, including visuals, wearables, and virtual instructors.

Also Read: How Web3 Or Metaverse Will Metamorphose Education System?

4. The science fiction author who first used the phrase “metaverse” is working to create the metaverse.

The science-fiction book Snow Crash by American writer Neal Stephenson, published in 1992, is where the phrase “metaverse” first appeared.

He saw the metaverse as a virtual world where people go to escape a hopeless existence in the actual world. Now, in a development that could have come straight out of a book, Stephenson is taking part in creating the metaverse himself.

With Peter Vessenes, executive director of the Bitcoin Foundation, the author co-founded Lamina1. He describes it as the foundation for the open metaverse. “Having a truly open metaverse get constructed instead of seeing the metaverse idea co-opted by monopolies,” says Lamina1, “as well as helping to get artists and other value creators compensated fairly for their work, helping the environment (Lamina1 will be provably carbon negative).

A decentralized metaverse that “changes the way we generate and market the next generation of content” is the goal of a whitepaper that Lamina1 just issued.